Frassadys Home Based Business Blog-Influencing Considerations

Francis Cassady 110417

Pondering the Heavens

Sherlock Holmes and Dr. Watson went on a camping trip. After a good meal, they lay down for the night and went to sleep. Some hours later, Holmes awoke and nudged his faithful friend. Holmes said: “Watson, look up and tell me what you see”.
Watson said: “I see a fantastic panorama of countless stars.”
Holmes: “And what does that tell you?”
Watson pondered for a moment: “Astronomically, it tells me that there are millions of galaxies and potentially billions of planets. Astrologically, I observe that Saturn is in Leo. Horologically, I deduce that the time is approximately a quarter past three. Theologically, I can see that God is all powerful and that we are small and insignificant. Meteorologically, I suspect that we will have a beautiful day tomorrow.”
“Why? – What does it tell you, Holmes?”
Holmes was silent for a moment then spoke: “My good Watson… someone has stolen our tent.”

Influencing Considerations

home based business

Email Marketing Verve


You’ve seen the one dollar purposals offered by marketers?

The reason is the principle of commitment in which once an enquirer commits to a small offer and gives their credit card number or Paypal address,then they’re subject to further “upsells”.

Good marketers know that they have induced momentum, and the, now customers, are amenable to significant higher-priced higher-end items.



Ask yourself if you’d buy even a product you liked from a person you didn’t. Do you think you’d but it?

Most people buy from Companies or persons they like.

Do you see how important it is to establish a likeable relationship?

Webinars talk about the efficacy of a product, but they’re primarily establishing trust, and more important affability.

Use WP plugins Free WordPress Author Box Plugins.

Establishing a Time Frame

You’ve heard this enough I’m sure, especially our experienced IBOers that have been in the Industry for a while now.

But promoting scarcity is all about making an offer compelling.

This is why launches of new products are set for only a week or two.

Social Veracity

Many product producers and eproduct producers, have trials ahead of the launch in which Customers try the product out.

You need to need people commenting on the product effectiveness weeks ahead of the actual lanch.

If this done right,your window of opportunity, or the actual narrow time frame your product will be sold, will compel buyers.

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Establishing Authority

One aim to which you must aspire is to become an authority in your niche.

There have been millionaires created from an entrepreneur being knowledgable in just one discipline or marketing venue.

People would seek them out just to get professional advice.

Basically, you want to become an expert in just one piece of all the relevant aspects in IM.


You all know the fundamental principle of building a list, building relationships.

Obviously,to get a person to signup to your newsletter, you must give them something of value for free.

You must give,give, and give to establish relationships, but always be confident enough in your offering to include a CTA.

We are what we think. All that we are arises with our thoughts. With our thoughts, we make the world. Buddha


Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment, I love communication,I truly appreciate it. Leave your site’s link. I wish you health, wealth, and wisdom.

Fran Cassady
Cassady Online LLC


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Francis Cassady’s Bio

Fran Cassady

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I’d volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC,the main sites are, and professional hosting and site builder. I’m a Blogger,Affiliate and Internet Marketer.


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