Francis Cassady 122517
A man owned a small ranch near Sheridan, Wyoming. The Wyoming Labor Department got a tip that he was not paying proper wages to his help and sent an investigator out to interview him.
“I need a list of your employees and how much you pay them,” demanded the investigator.
“Well,” replied the rancher, “there’s my ranch hand who’s been with me for 3 years. I pay him $1200 a week plus free room and board.
The cook has been here for 18 months, and I pay her $1000 per week plus free room and board.
Then there’s the half-wit. He works about 18 hours every day, with no days off, and does about 90% of all the work around here. He makes about $10 per week and pays his own room and board.
But, I buy him a bottle of bourbon every Saturday night, and he also sleeps with my wife occasionally.”
“That’s the guy I want to talk to… the half-wit,” says the investigator.
“You’re talking to him,” replied the rancher.
Creating your own ebook is not an easy task but certainly doable.
Recall, the signifcance as a marketing tool and the generosity that is perceived by tour prospects.
A free ebook can drive significant traffic to your website, to your landing page, or your sales page.
Be sure you are using the right keywords for your landing page..
The keywords “free ebooks” are among the most powerful generators of website traffic.
Obviously ,people love to get things for free and if they see you’re offering a free ebook in your website or LP, they will come.
If you build it, they will come, to use an apropos line from the baseball movie “Field of Dreams.
This small token of generosity will get them there.
Just ask my partner and mentor George Kosch of WorldProfit.
You MUST offer a freebie to drive traffic, and an eBook is an excellent choice.
Other good choices include White Papers, Audio reports, how-to videos.
Once they get there, it’s up to you or your company or partner to make the most out of their visit.
My partner WorldProfit has got a live monitor.
Check out the very interesting theme of the LP from WP.
This makes it very enticing, not only for the newbie.
Your Landing page sets the conditions for people to comply with before you let them download your free ebook.
This is obviously a quid pro quo as they must give you their email address for the “gift”.
Recall the bargain,as you are clear that you will only use their email address to contact with a newsletter or important relevant offers.
Also, that you won’t share their information with other parties.
Get it done, by using WorldProfit’s tool,s or use a WordPress plugin.
You can make a pdf for a ebook or white paper with one click.
Here’s the WP plugin, Print, PDF & Email by PrintFriendly!
Promote your ebook in all possible online networking places . As well as KIndle Direct Publishing or KDP.
Change the signature in your email to one that will invite readers to visit your website so they can get your free-ebook.
Obviously, people are more likely to respond to a free offer in an email.
Using ithe offer as your signature will eliminate the possibility that you’ll forget to include it in your email.
It will always be there because the signature is part of your email template!
Your ebook should contain links to your LP or website at the end of each chapter.
Create the video version and upload it in You Tube.
Great thoughts speak only to the thoughtful mind, but great actions speak to all mankind. Theodore Roosevelt
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Francis Cassady’s Bio
I retired in network engineering from Qwest Corporation,now Century Link Corporation.I’d volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC,the main sites are Startyourownbiznow.com,Frassadys.com and Cassnethosting.com-a professional hosting and site builder. I’m a Blogger,Affiliate and Internet Marketer.