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5 Ways to Increase Traffic to your Website
Let’s talk about 5 Ways to Increase Traffic to your Website in this Frassadys’ Make Money Online 061615 Blog.
Obviously, the first is to improve SERP position. This is done by improving SEO and non-competitive keyword phrases.
All successful bloggers are able to find keywords in their niche for which they can strongly compete.
We’ve talked about SEO in several blogs, and since the internet is such a dynamic entity, we’ll have to continually talk about the ramifications and evolution of SEO,and how to persistently get ranked high in SERP.
Let’s list the primary SEO strategies which you can add to your repertoire.
- First Improve SEO
- Keyword planning and usage
- Long-tail keywords [ http://www.audiencebloom.com/2013/04/the-rise-of-the-longtail-keyword-for-seo/ ]
- An accompanying blog for ecommerce and other product sites
- Links from your blog to your money site
- Get your site listed in online business directories:
Superpages,Citysearch,Yahoo,Yelp,InsiderPages,YellowPages.com,Bing,botw.org,Angie’s List and LinkedIn
- Secondary content:this is content that is not your main content or adverts. [ Check this gratis WP plugin for product reviews: https://wordpress.org/plugins/wp-product-review/ ]
If you download the plugin you’ll have to go to the bottom of the edit post page to configure the options for the product review post.
Furthermore for this Frassadys’ Make Money Online 061615 Blog,select the ▼ to expand and configure the options.
The initial configuration is done by clicking “Product Review” in the left WP admin panel,these settings are simple to configure.
Most of it is just configuring color for “ratings”,”typography” and “buy button”. The “general” settings are very easy to configure as well.
The last idea for increasing the quality of SEO and therefore higher SERP, which means more unpaid traffic,is responsive design.
If you’re an experienced internet marketer,you’re well aware of this important piece for internet and affiliate marketing sites.
If your new,or even if you’ve been around for a while,and want to take your online enterprise to the next level, you’ll need your site to appear in proportion on mobile devices.
Keep in mind for our Frassadys’ Make Money Online 061615 Blog,that mobile search is significantly higher that desktop search. If you’ve a product or ecommerce site, then you must have responsive design.
I’ll direct you to a free WP plugin that’ll make your site mobile responsive, go to:
( http://frassadys.com/wp-admin/plugin-install.php?tab=plugin-information&plugin=wptouch&TB_iframe=true&width=600&height=550 ) or just download the plugin: WPtouch Mobile Plugin.
Here’s a pdf that’ll explain things. Bear in mind, that if you do not have any income from your site, this is a great free plugin.
[ http://wptouch.s3.amazonaws.com/WPtouch%20-%20Make%20Your%20Website%20Mobile-Friendly.pdf ]
Second,for this Frassadys’ Make Money Online 061615 Blog,go to Google Alerts and put in relevant keyword phrases into it’s search box.
Google will send you relevant articles that contain your keywords. It will send you the article right to your mailbox.
You can then click the article,read it,and leave a comment with a link back to your blog or money site.
Third,improve SERP by improving time-on-page,hence “bounce rate”.
This is basically a linking strategy which needs to be done, to improve your SERP positioning.
When you enter your link or “backlink”, if you prefer,on an image, be sure to go to “Advanced Options”, click the ▼, and then check the “Open link in a new window/tab” box.
The above example is for a link connected to an image. If you have only a link to which you want to point your visitors, here’s the html:
<a href=”http://www.yourlink.com” target=”_blank” >Link</a>, note you want to add in ‘ target=”_blank” ‘.
If you have a widget, the same applies you’ll need to add in target=”_blank”,after the link to which you’re directing your visitor.
Here’s the partial html for my Amazon store.
So for our Frassadys’ Make Money Online 061615 Blog, when you click on my store to shop, you’ll also stay on Frassadys.com, so you can come back to look further for great products or continue to read my blog.
The obvious SEO improvement or strategy is to keep the visitor on the site,to improve bounce rate.
Fourth,Improve CTR by emulation
Emulation is a better word than copy,but everything done in internet marketing is basically emulating the success of others.
Emulation really implies competition,and the latter is responsible for fast and dramatic improvements in processes, systems, and techniques.
So for this Frassadys’ Make Money Online 061615 Blog,when you emulate you look at what other professional marketers are doing and use that information, with the addition of your own value add-ons.
There is always copy that you’ll need to take and modify to fit what you’re doing.The professional marketers always take copy that is successful, and put it into a swipe file for later use.
Look at Google paid ads on the first page of Google for specific keywords.
You’ll generally see professional ads in which the keywords have been researched,and there is money to be made, and probably has been made on them.
Rest assured that the advertisers are getting good return on those high SERP ads.
Keep in mind,that good copy always implies getting your prospect curious about a proposal. Here are some key curiosity phrases to build upon:
- Find Out How
- What You Do If
- Discover the Amazing Way
- Have You Ever Wondered What Would Happen If
Here are the five most persuasive words in the English language:
Moreover for this Frassadys’ Make Money Online 061515 Blog,these are research advertising words that not only get improved CTR, they also get an improved conversion rate.
Recall the phrase “features tell,but benefits sell”. This is why professional marketers incorporate benefit phrases in their ad copy.
So “Lose weight with this important product…”,or ” make money online with this… “.
Five, a blurb about conversation marketing to help SEO
This is an offshoot of content marketing, and it involves getting more involved with your visitors,prospects and customers.
This is where you need surveys,testimonials,feedback,relationship building,and to be accessible to your audience.
Obviously,that’s part of SEO and building return traffic.To increase traffic to your site,you can use the social networks.
Use “chat” on Facebook and “Hangout”on Google Plus ,you basically reach out to your audience and start a conversation. (conversation marketing)
There are also Q and A sites you need to answer questions from your online marketing expertise,check out Quora,Mind the Book,Amazon’s Askville,and Yahoo! Answers.
You also need to ask questions.
Last, are the internet marketing forums. One to which I’ll call your attention is the Warrior Forum.
An impotant tool that can be used to establish communication channel on several sites at once, is called Buzz Bundle.
[ here’s a link: http://www.buzzbundle.com/download/windows/]
I’ll need to put a wrap on this Frassadys’ Make Money Online 061615 Blog, but I’ll leave you with some important words to think about: It does not matter how slowly you go as long as you do not stop. Confucius
Let’s continue our Frassadys’ and Cassnethosting’s Make Money Online Blog,with Frassadys’ and Cassnethosting’s Make Money Online Blog-គ្រូបង្រៀន,Talk About SEO For Traffic Generation Revisited.
The first order of business for SEO or search engine optimization is to make your website is to make your site as friendly as possible to the website crawlers.
You know those little critters crawling around on your site, looking for any clues by which they can actually rate your site against the other websites that are usually in your niche.
So you’ll need to have a very clean and tidy site,with a sitemap or index.
Bear in mind,that there is a new WordPress plugin that comes with a some of the new WordPress installations called “All in One SEO”.
If you don’t have it get it right away, by going to “Plugins” => “add new”=> then typing all in one seo in the search plugins box.
The plugin has a feature manager into which you’ll need to go to activate the following settings: “XML Sitemaps”,this will create your sitemap and then submits the XML Sitemap to Google, Bing/Yahoo and Ask.com.
Activate “Social Meta” to add Social Meta data to your site and to deliver closer integration between your website and Facebook, Twitter, and Google plus.
Furthermore for our Frassadys’ and Cassnethosting’s Make Money Online Blog,activate “Robots.txt” file to generate and validate your robots.txt file to usher search engines through your website.
Then activate your “File Editor”,which will edit your robots.txt file and your .htaccess file to fine-tune your site.
The .htaccess file is the hypertext access file.
Recall hypertext is text displayed in a web browser with references called hyperlinks to other text which the visitor can immediately access by clicking.
Obviously, hyperlinks are the fundamental part of internet and Affiliate marketing.
Next is the “Importer & Exporter” in which you can export and import your all in one SEO pack plugin settings.
There’s a “Performance” piece in which you may optimize performance related to SEO and check your site’s status.
The bot or site crawler is equivalent to an automatic FTP program. The crawler picks up all the relevant SEO data made possible and optimized by the all in one plugin.
Moreover for this Frassadys’ and Cassnethosting’s Make Money Online Blog, the search engine server receives the data and passes it to another software program called the “indexer”.
The indexer does the actual analysis for keywords and hypertext links.
The accompanying and supporting relevant keywords need to be correctly and organically integrated into your blog.
Organic integration can be a bit misleading, as you still need to follow the best-practices rule-of thumb in order to get your blog properly formatted with relevant keywords and hypertext links.
Here’s an interesting free site in which you may get a validation of your site like the actual Google,Bing,Yahoo,andAsk.com bots :
Also, get a simulation of the major search engine crawlers here:
To submit your site to 300 search engines go here:
To check keyword density go here: http://seotools.xml-sitemaps.com/keyword-density-tool.html.
Broken links can create an issue with the indexer,the best way to resolve broken links is to download a Broken Link Checker plugin which will give you back:
- Found 372 broken links
- No URLs in the work queue.
- Detected 3145 unique URLs in 5850 links ( brokenlinks)
Above you can see the broken links in frassadys.com as I pen this article.
The “Found 372 broken links” is actually a hypertext and link,that when clicked will take you to a broken links page, similar to your comments page.
In that page you can delete the broken links by looking at all the links to be sure they’re all bad links that can be deleted,check the URL box,then pull down Bulk Actions and click “move sources to trash”.
You can see I’ve removed a few since I’ve been writing this article.
Keep in mind for this Frassadys’ and Cassnethosting’s Make Money Online Blog, that every search engine has algorithms or software bot programs for crawling websites.
There can be significant differences in indexing, that is SERP,because of the different index software used by each individual search engine.
If you’re new to blogging, article writing, or content marketing and you need to get up and running quickly go to my hosting company Cassnethosting.com order your domain here:
Then get your Managed WordPress hosting and your site up very efficiently and effectively with my WP builder
Once you get you’re site up and running, the Google bot and others will index your site very quickly,once you’re connected to one niche site.
Search engines love new sites, as they add to their networks and keeps their business robust.
Recall the importance of getting the right keywords associated with your online product and/or service.
Keyword research is an absolute must,because you want to rank high in SERP for a particular keyword,or better,keyword phrase.
SERP has two positioning systems. One system is the organic results, the other is the paid or PPC results.
Below is a view of SERP,with my organic results on the left and the PPC (narrower column on the right.
Keyword research is important for PPC, but PPC advertising is the amount you pay per click.
SERP positioning and rank for PPC obviously has more to do with economics and bidding than SEO.
The more competitive the keyword phrase, the more the cost per click.
Like the organic results, PPC is more effective for the small business web owner, if you compete for clicks using long tail keywords,that is, keywords that are not as competitive.
In the above example,you have two similar keywords on the front page of Google.
The organic advert keyword phrase being “make money online” and the PPC advert being “easy money at home”.
[ Visit: frassadys.com/make-money-online-could-you-talk-about-and-evaluate-ppc-advertising/*for a comprehensive discussion of PPC advertising.]
The best traffic available for online marketers organic or PPC advertising. This is because buyers use the search engines to find what they are looking to buy.
Take a look here below video for a good look at the Google keyword planner.
The long-tail keyword not only has less competition,it is much more targeted and offers much more specificity.
To give you an example the keyword dog houses would be very broad, and your chances of getting SERP position would be difficult,if not impossible if you are starting out in the industry.
Now take the keyword dog houses,build your own,you’ve narrowed the competition and given your keyword a lot of specificity.
To go further dog houses,for big dogs,build your own house-designed for outside cold weather.
(This may be a bit long for the keyword maximum character specification,but you get the point.)
At this point,for this Frassadys’ and Cassnethosting’s Make Money Online Blog, your competition would be nil,but your visits per month would be very few.
If you’ve been in the industry, you understand this concept very well.
if you’re new to the industry,then you need to know how to get targeted visitors to your site.
Highly targeted visitors are buyers. Internet marketers and webmasters, need to get keyword research and SEO correct, as this is really fundamental to the industry.
As far as keyword phrases are concerned in content marketing or writing a blog for organic search the follow applies:
- 128 characters or less per keyword phrase
- use keyword phrase in the URL
- use the keyword phrase in the title
- use the keyword phrase in the subtitles
- use in the first line of your content
- use about every 120 words
- use in the last paragraph of your article
- use 3-6 alternate keywords
- use keywords as naturally as possible in the content
- use keyword phrase in the caption of your images
- use keyword after the “alt” in html code (BlogSEOalt)
PageRank is the Google algorithm designed by Google’s Larry Page.
This is an algorithm which basically counts the number of incoming links or backlinks to a page.
The algorithm will weigh the quality of the backlinks.
The highest PageRank is ten. Most sites are PageRank three.
Obviously the higher the consolidated value of your incoming backlinks,the higher the PageRank your site will have.
You can see that PageRank is the test of your ability to implement SEO.
As you develop a higher PageRank,you’ll be valued more by the search engines,and consequently you’ll achieve a higher page position for specific keywords.
Keep in mind, that .edu and.gov sites are always valued more for PageRank.
A higher organic search position translates into more visitors to your page,and the quantity of visitors mean absolutely nothing,unless you have highly targeted visitors.
Contrast PPC advertising in which you do keyword research,but economics predominate,although the search engines love an exact match between your specified keyword phrase and your product.
I’ll need to put a wrap on this edition of Frassadys’ and Cassnethosting’s Make Money Online Blog, but I’ll leave you with an interesting thought:What we hope ever to do with ease, we must learn first to do with diligence. Samuel Johnson